Binance Pay: Fueling Cryptocurrency Adoption in Africa, Eurasia, and Eastern Europe

Binance Pay is gaining traction in African, Asian and Eastern European countries, enabling cryptocurrency-based payments for everyday goods and services . According to Pakning Luk , who is Binance’s regional business development lead, the payments service has incorporated with local e-commerce platforms and real-world retailers, attracting over 120 million users in specific regions.

Expanding Reach Through Strategic Partnerships

Binance Pay’s partnership with WooCommerce, a widely adopted e-commerce plugin, is expected to further extend its reach .With nearly 40% of global websites using WooCommerce, cryptocurrency users can make payments with 70 different tokens to purchase goods and services .This collaboration enables merchants served by WooCommerce to adopt Binance Pay as a cryptocurrency-based payment method, catering to a diverse range of businesses and customers .

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